Millions of Americans are beginning to work and live the way creative people like artists and scientists always have - and as a result our values and tastes, ou... » 

Millions of Americans are beginning to work and live the way creative people like artists and scientists always have - and as a result our values and tastes, our personal relationships, our choices of where to live, and even our sense and use of time, are changing. Leading the shift are the nearly 38 million Americans in many diverse fields who create for a living - the Creative Class. The first person to name this revolution was renowned urban studies theorist Richard Florida. In The Rise of the Creative Class, Florida chronicles the ongoing sea change in people's choices and attitudes and describes a society in which the creative ethos in increasingly dominant. With updated city rankings and a new preface, this is the national bestseller that swept the country and showed how the very future of our cities depends on a new economic class. «