In The Hands-On Guide Video Blogging and Podcasting industry experts explain these emerging media tools from a professional perspective. Quickly learn the techn... » 

In The Hands-On Guide Video Blogging and Podcasting industry experts explain these emerging media tools from a professional perspective. Quickly learn the technical aspects of video blogging and podcasting along with their business and financial ramifications. This book contains:Step-by-step instructions to quickly launch a Podcast or video blogThe basics of multimedia use in blogging and the most relevant text-blog technologies Podcast and video blog technology uses in business/corporate, education, customer communication, and entertainment contextsConcise, understandable breakdowns of all relevant videoblogging and Podcasting buzzwords, acronyms, and related multimedia technologiesCoverage of tools, production techniques, new technologies, multimedia blog basics, monetization, and licensingCase studies that analyze successful for-profit and not-for-profit podcasts and video blogs «