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Competitive Advantage
Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or ... »
Porter's value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or ... »
The Competitive Advantage
Extending Michael E. Porter's analytical techniques to the discrete activities of the individual firm, this guide shows managers how to evaluate their compan... »
Extending Michael E. Porter's analytical techniques to the discrete activities of the individual firm, this guide shows managers how to evaluate their compan... »
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