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Boeken
Advertising
Looks at the structure and organization of the advertising industry, how campaigns are constructed and costed, the various methods of promotion, above-the-li... »
Looks at the structure and organization of the advertising industry, how campaigns are constructed and costed, the various methods of promotion, above-the-li... »
Public Relations
Public Relations: contemporary issues and techniques offers a definitive guide to public relations management. It provides comprehensive analysis and explana... »
Public Relations: contemporary issues and techniques offers a definitive guide to public relations management. It provides comprehensive analysis and explana... »
Ideeënbus
